5-day challenge

Stand out and get noticed by potential employers using linkedin

Have you lost your job or been recently made redundant? It’s a worrying and overwhelming experience, no matter how many times you tell yourself to be optimistic or that a new adventure is just around the corner. There are just so many people looking for jobs at the moment, how on earth are you going to stand out? What if you could get noticed before you even applied?

December 14th - 18th

Challenge Fee: £45

Daily Challenge

30 minutes a day to complete the leadership challenge each day.


A worksheet to help you with every challenge.

Live Classes

Join other challengers in a life class on Wednesday and Friday.

Unlock Change

See the change in your leadership confidence after only 5 days.


There are two main challenges for you to overcome when searching for your next job, especially if it’s been a while since you were on the job market.

The first is self-belief. Losing a job whatever the circumstances can really start the doubt cycle and negative self-talk. Why me? Wasn’t I good enough? Why my position? Was it not important enough? This crack in confidence is normal but it’s important that you don’t allow it take over.

The second is attention. Sending out hundreds of CV’s doesn’t get you attention. It simply gets lumped in with all the others. You need to get yourself in front of your ideal employer and position yourself as (a) someone they recognise and (b) a subject matter expert.

So from day one of the challenge, you will consider yourself a company (You INC), selling a unique product (your experience and knowledge) to your ideal client (your future employer).

Are you ready to learn to reposition yourself and stand out in just 5 days?

5 Daily Challenges

Let's start by making sure everyone knows how amazing you are. Your headline is your brochure and your business card all rolled into one. Let's make it stand out.
Your Linkedin Headline
The Headline Formula
Today we're going to find your ideal client. The people who make the hiring decisions. These are your "ideal clients" and we need to identify them before we can start engaging them.
Your Ideal Client
Defining your Target
You're experienced and you've got knowledge to share. This is your product. Today we will define that knowledge and compile it into your core product.
Selling Luxury, Luxury Service, Luxury Leadership
Your Expert Knowledge
Defining Your Expertise
Now that you know your product and you've defined it. Today you will wrap it up in beautiful and irresistible packaging to show to your ideal client. Like all products it will be in different forms!
Your Unique Product
Content Creation
It's time to start getting your product out there! Today is all about engagement, getting noticed and building the attention of potential employers to your skills, knowledge and expertise.
Selling Yourself
Getting Yourself Noticed
Live classes take place twice per week, on Wednesday and Friday afternoon.

Class Topics:
Wednesday: Headline & Ideal Client
Friday: Engagement & Content

Some of our reviews

The last six weeks have been one of the most inspiring, insightful and rewarding moments in my learning life. I came to look forward to every Saturday evening like a child looking forward to a candy..
I had a wonderful learning experience. New insights in a lot of areas that I have always assumed to be good at. I definitely emerge with additional knowledge and practices
One of the best trainings I have ever been involved in. My best moments are during the live classes when you get to learn from Dr Russell directly. I am a lot loaded with more idles and information
It was an awesome experience, amazing content, and our tutor has a great mastery of content, sense of humor and personality. I am glad to have my studies at Luxury Academy, very practical and tailored to real world.
It was a great experience and I learnt a lot the program was well structured and the tutor was extremely wonderful in the overall the experience is remarkable and I personally look forward to advancing my studies with the Academy.
This training has had a profound effect on me and my work place .Am more confident as a manager and a leader, looking forward to learn more . Thanks DR Russell.You are an amazing teacher. Very practical and real .