Exclusively for the luxury sector

Online Programmes

5 DAY CHALLENGES

How it Works:

Each programme is an innovative, 5-day training initiative, tailored for professionals in the luxury industry. It aims to enhance skills and knowledge in key areas critical to luxury business success, such as customer experience, brand excellence, and high-end service delivery.

The programme format ensures a blend of theoretical learning and practical application. It’s crafted to be flexible and impactful, fitting the busy schedules of luxury industry professionals. Through this approach, participants are equipped to excel in the nuanced and competitive world of luxury business.

Daily Structure:

  • Training Video: Each day begins with a succinct, yet informative, 3-5 minute video. These videos introduce daily themes, covering topics like luxury consumer psychology, brand storytelling, or excellence in service. They provide valuable insights and practical strategies relevant to the luxury market.
  • Daily Challenge: Post-video, participants are given a real-world challenge to complete by day’s end. These challenges are designed to apply the concepts learned in the videos, fostering practical skills and innovative thinking in a luxury context.
  • Interactive Live Session: On a day chosen by the client, the programme features a 60-minute live class via Zoom. This session delves deeper into the primary theme of the 5-day challenge. It’s an interactive, engaging class encouraging active participation, discussion, and collaborative learning.

INFLUENCE IN LUXURY SALES CHALLENGE

Duration: 5 Days (Online)
Delivery: Blended Learning
For: Sales, Customer Facing
Accreditation: 6 CPD Credits

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LUXURY EXPERIENCE CHALLENGE

Duration: 5 Days (Online)
Delivery: Blended Learning
For: Sales, Customer Facing
Accreditation: 6 CPD Credits

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SELLING LUXURY CHALLENGE

Duration: 5 Days (Online)
Delivery: Blended Learning
For: Sales, Customer Facing
Accreditation: 6 CPD Credits

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PSYCHOLINGUISTICS CHALLENGE

Duration: 5 Days (Online)
Delivery: Blended Learning
For: Sales, Customer Facing
Accreditation: 6 CPD Credits

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UPSELLING IN F&B

Duration: 5 Days (Online)
Delivery: Blended Learning
For: Restaurant, Room Service, Bars
Accreditation: 6 CPD Credits

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LEADERSHIP CHALLENGE

Duration: 5 Days (Online)
Delivery: Blended Learning
For: Managers, Supervisors
Accreditation: 6 CPD Credits

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4 WEEK, 6 WEEK & 12 WEEK PROGRAMMES

Each programme is a combination of both self-paced video lessons and weekly interactive and engaging live classes delivered over Zoom.

CERTIFICATE IN LEADERSHIP

Duration: 6 Weeks (Online)
Delivery: Blended Learning
For: Managers of Luxury Brands
Accreditation: 40 CPD Credits

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CERTIFICATE ETIQUETTE COACHING

Duration: 6 Weeks (Online)
Delivery: Blended Learning
For: Etiquette Coaches
Accreditation: 60 CPD Credits

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WORKING WITH HNWI’S

Duration: 6 Weeks (Online)
Delivery: Blended Learning
For: Customer Facing, Sales
Accreditation: 40 CPD Credits

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DIPLOMA IN LEADERSHIP

Duration: 12 Weeks (Online)
Delivery: Blended Learning
For: Managers, Supervisors
Accreditation: 80 CPD Credits

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60 Minute Masterclass

3 topics creates a 60 minute masterclass.  Minimum Number – 10 Participants.

  • The Psychology of Selling:
    Understanding the Mindset of HNWI’s
  • Neuroscience of Persuasion:
    Leveraging Brain Science to Enhance Sales Techniques.
  • Emotional Intelligence in Luxury Sales:
    Building Rapport and Trust with Discerning Clients.
  • The Art of Storytelling in Sales:
    Crafting Narratives for High-End Products.
  • Consumer Behaviour Insights:
    Predicting Luxury Market Trends Through Psychological Analysis.
  • The Impact of Brand Heritage and Story:
    Building a Legacy in Luxury Brands.
  • The Psychology of Online Luxury Sales:
    Engaging the Digital Consumer using consumer psychology.
  • Sensory Marketing in Luxury Sales:
    How Sensory Cues Influence Buying Behaviour.
  • Advanced Techniques in Luxury Sales Negotiation:
    The Psychological Edge in Closing High-Value Deals.
  • Psychological Pricing Strategies:
    How to Price Luxury Items to Maximize Value.
  • The Influence of Social Proof in Luxury Decisions:
    The Psychology of using Testimonials and Endorsements.
  • Scarcity and Exclusivity in Luxury Sales:
    Psychological Triggers that Drive Demand.
  • Client Profiling and Personalisation:
    Using Psychology to Tailor the Sales Experience.
  • Decision-Making of the Affluent Consumer:
    What Drives the Purchase of Luxury Goods.
  • Maximising Client Lifetime Value in Luxury Sales:
    Psychological Strategies for Client Retention.
  • Innovations in Luxury Retail:
    The Psychology of Creating Cutting-Edge Consumer Experiences.
  • The Science of First Impressions:
    Psychological Tactics to Enhance  Brand Image.